An Electric Car with a Whole New Idea

Aurica is an Electric Car with a purpose: to make electric cars more practical while saving 4700 NUMMI jobs, the Bay Area economy, and the environment - all at the same time.

NUMMI, the only auto manufacturing plant west of the Mississippi, here in Fremont, California, currently employs about 4,700 people. They are finishing the final work orders placed for the Cash-For-Clunkers Government Incentive Program that was so successful last year.

On March 31, 2010, when Toyota’s contract expires the plant will shut down. NUMMI’s workforce and families stand to lose their entire livelihoods. Not only that, Another 50,000 or more people are employed throughout the Bay Area providing this massive manufacturing plant with parts and supplies.

By making electric cars at this facility we can save all of these jobs, and save a major cornerstone of the Bay Area economy. The Aurica E-Car becomes a catalyst for new economic expansion in Northern California.

Enviromentally more advanced.
The 100% emission-free Aurica E-Car helps save the environment in more ways than one. Other electric cars use only “grid” power, which comes mainly from fossil fuels like oil and coal. The Aurica Motors concept is to recharge our interchangeable quick swap battery with solar, wind and tidal energy, storing renewable power for use even when the sun isn’t shining and the wind isn’t blowing.

Go farther.
Aurica has overcome the two largest obstacles to buying electric cars: overall driving distance and long recharging times. The Aurica E-Car goes farther on a single charge than ever possible before. Aurica’s new technologies run much more efficiently than typical motor drives. And getting a new charge can take as little as three minutes. Pull into one of our PEP (Power Exchange Package) modular charging kiosks and quickly swap out the battery with one that’s freshly charged with renewable energy. Or, for more convenience, simply plug it in at home.

Want a new ride? Swap body styles.
Because Electric Cars have so few moving parts, the Aurica frame and drive system could easily last for 20 years or more with minimal maintenance. Instead of buying a new car every 2 to 5 years, you can just swap out an older body style for a brand new look for less than a third the price of a new car. Now that’s economical sustainability.

The Aurica E-Car Series will begin with four body styles all built to fit on the same standard chassis. You can get a sporty economy car, a mid-sized 4-door sedan, a stylish SUV hatchback, or a light pickup truck. More body styles and color combinations will be available every year. We will even assist custom body designers to offer more exotic designs that fit the chassis perfectly.

The best of everything.
The beauty of Aurica Motors electric car design is that you can make them with existing off-the-shelf car parts. This common supply base already exists. Someone just has to pull it all together. That’s what Aurica Motors is doing. We are sourcing and testing the best of the industry and adding our own innovations to create an electric car that does more for the people, the economy, and the environment than ever before.